I think Fred Bear had it right in 1954.

[Gil Verwey]

This is a quote from the 1954 Bear catalog. I think Fred bear got it right with these statements. I think he covered it all with these statements. No matter the advances in traditional archery this statement seems to still be true today.  

"From the experienced archer's or bowhunter's point of view, his requirements are simple but important. He wants a good bow that's fast and smooth, with even build-up all the way back to full draw and with velvet like recoil. Consistent accuracy, too, is a requisite, as is sustained power or weight regardless of hot or cold temperatures in wet or dry weather ... And finally, he desires a bow of unusual beauty, grace of line and detailed craftsmanship, one that will be admired by his companions and be a source of pleasure for many years to come."

[Chad Orde]

Yep he sure summed it up good

[Gene R]

Pretty much says it all!

[TKO]

Sounds about right. What i wouldn't give to share a hunting camp with him.  

[jackdaw]

The difference between Fred Bear and Howard Hill. Howard wanted everyone to think he's the only one who could do it, Fred Bear wanted everyone to believe they could do it.....

[Jim Wright]

I have read a bit that Fred Bear wrote in the way of books and hunting stories. "Those statements" have considerably more of a Madison Ave. ring to them. No knock on Fred Bear intended but not surprising as they come from an annual catalog.

[BRITTMAN]

Yep that sums it up for me

[Hud]

He found it when they built the take-down, IMO.

Yep! He pretty much nailed it.

Bisch

[Ric O'Shay]

Originally posted by Jim Wright:
I have read a bit that Fred Bear wrote in the way of books and hunting stories. "Those statements" have considerably more of a Madison Ave. ring to them. No knock on Fred Bear intended but not surprising as they come from an annual catalog.

Don't much think Madison Ave. or Wall St, had anything to do with Fred's 1954 Catalog. Corporate America may have had an influence on the catalogues after Victor bought the company, but that was a few years after 1954.

[Gil Verwey]

If it was Madison Ave, he had to be a Bowman non the less.

[Bud B.]

The Lost Fred Bear Interview video alone speaks volumes to the true character of Mr. Bear. I wish we could have seen all of the footage before editing.

Grayling and the outdoors were in Fred, not Madison Ave., in my humble opinion.

[Bill Turner]

No doubt in my mind Mr. Bear was a salesman and a marketing genius, but he was grounded in the outdoors and his love of archery.