I'm not sure what brand is my favorite. I guess it depends on the bow. Currently I am really happy with standard Gold tip trads for my new Kanati Longbow. Standard 5/16 diameter, easy to use, easy accuracy, good GPI, lots of inserts options.
I intend to get some Black Eagle wood grain in standard diameter.
I really liked the quality of the Black Eagle Rampage shafts I was using this summer.
I'm not as impressed with East Axis as everyone else seems to be. I find them inconsistent in grouping.
Tedd