I just viewed a disturbing commercial on the Outdoor Channel from Cabelas. It depicts an archer carrying a wheel bow and all the latest gear as an intelligent, capable hunter, and compares him to another archer dressed in nothing but red long johns and boots, carrying a recurve bow and a back quiver. This guy stumbles over logs, fumbles for arrows, and is generally depicted as a bumbling idiot! I find this extremely offensive to not only me, but to our sport and everyone in it! I have emailed the Media Communications Manager and expressed my displeasure with this ad, and cancelled my Cabelas Club membership as well. If you are as insulted as I am, then I suggest you do the same.
Regards...Ken