Yep, yumi is what the bow is called. Kyudo is a martial art from Japan, some consider it the most spiritual of the martial arts. It's not widely practiced in the US though there is a following. Shooting is quite different from how we do it, the arrow sits on the right side for a right handed shooter and you make a loop with your thumb and fore finger to draw. It's surprisingly difficult, definitely something different!
There is a demonstration sport called yabusame where folks dressed in full samurai regalia shoot these bows off the back of a horse at full gallop at small clay targets. Very impressive stuff to watch!