I am the Hunter Recruitment and Retention Coordinator for the MN Department of Natural Resources.
We started our Archery in the Schools Program in 2004. Since that time we, and our NGO partners have invested significant funding to train teachers and provide grants to schools interested in starting a program.
Today we approaching 400 schools and 160,000 students shooting archery as part of their school curriculum.
While this is great and NASP has done more for goodwill towards archery than anything in the history of the sport if this is all we do, we will be missing an incredible opportunity to increase interest in archery and bowhunting.
To really maximize the potential of this opportunity we need the continued support of existing bowhunters, bowhunting organizations, and archery clubs. Most importantly, we need the buy in from their members.
These folks have to help us, help all these new to archery folks (NASP youth and others) continue their archery and possibly bowhunting journey.
This will require all of us to sacrifice some of our own time, including hunting time, and energy.
Once you get past the initial Awareness, Interest, and Trial stages of the recruitment process in which programs like NASP or the various "Learn to Hunt" or "Mentored Hunts" that pretty much all states are carrying out, the work of recruiting a person to hunting becomes a one-on-one, time intensive process that often takes several years of effort.
And even then if the new hunter does not go back home to a social support network that is supportive of their interest in hunting, they still might not stick with the activity.
In essence we need to try and create a surrogate for the recruitment process and social support system that many of us went through at the elbow of our father or friend as part of a family or culture of hunters.
If anyone wants to gain a better understanding of recruitment and retention process and the research related to this topic see this link:
http://www.responsivemanagement.com/download/reports/Future_Hunting_Shooting_Report.pdf Have a great weekend.