Just like some don't seem to notice (or be bothered by, probably more truthful) recoil in rifles, there are some who don't seem to mind the hand shock of traditional Hill style longbows. Nevertheless, I've never shot one by any maker that I would call pleasant to shoot, or that shot well for me, and I've tried quite a few of them. Some guys like to hunt 120lb deer with .338 Win mags; to each his own, but count me out. Many much more enjoyable and more shootable designs out there these days.