Here's an idea, since we all know that Ron's right and a true 100% traditional show would never make it. Take two guys, let's say brothers just to add a little more "tradition" to the mix, one shooting trad gear and one shooting a compound. I for one am not anti technology as long as you keep the right attitude toward hunting and other hunters. My dad and brother are both compound guys that would fit in perfectly around a TG campfire. But back to the show, for sponsors, get a company like Bear since they still build both types of bows. Since you have two types of archery involved, get two broadheads companies involved; one for the techies and one for the trad guys. Call up some of the old timey knife companies; Buck, Case, Old Timer, etc. and get them to make some family oriented heartstrings tugging commercials (I'm seeing a grandpa teaching his grandson how to whittle or sharpen a knife or something). You can still have the same camo, tree stand, ATV, etc. ads that bring in the big bucks, plus maybe pick up a few of the more trad oriented companies. But above all, keep the show respectful, family oriented, and honor the tradition of hunting. We are seeing shows focusing on family values do pretty well right now, so I think there would be a good audience. But that's just me.